Master - International Marketing
- 1 year
- Duration
- 58,810 USD
- Price
- Sept 2023
- Start
- Apr 2023
- Deadline
- Master
- Degree
- Campus
- Format
- Multiple Locations / USA , United Kingdom
- Location
Program description
Hult's one-year MIM will set you apart from the competition by providing you with the global strategic abilities, creative executional aptitude, and cutting-edge knowledge you need to succeed in today's rapidly evolving digital landscape.
In today's jumbled media world, it's crucial to keep the customer's experience in mind. You will get the knowledge and skills to create a marketing plan that takes use of digital marketing channels, perform market research with an eye toward product innovation, and analyze global growth and expansion potential. Participating in real-world business issues throughout your degree is a great way to understand the fundamentals of marketing analytics and to hone your skills in developing the metrics necessary for an effective strategy.
Program structure
Module 1 - Foundations
- Business Bootcamp
- Collaboration & Communication
- Consumer Behavior
- Financial Literacy for Marketers
- Marketing Insights Through Data
- Business Challenge 1: Customer Journey
Module 2 - Markets
- Collaboration & Communication
- Digital Marketing
- Branding
- Marketing Metrics & Analytics
- Business Challenge 2: Brand Audit & Recommendations
Module 3 - Growth
- Change Management & Influence
- New Product Development
- Persuasion & Storytelling
- Business Development
- Capstone Challenge: Designing Your Business
Price
Boston
- Tuition - 55,000 USD
- Other Student Related Expenses - 3,810 USD
Total: 58,810 USD
London
- Tuition - 44,000 GBP
- Other Student Related Expenses - 1,720 GBP
Total: 45,720 GBP
- Application Fee: 95 USD
Requirements for applicants
- Bachelor’s degree or equivalent
- Proficiency in English (TOEFL/IELTS/PTE)
- Successful application process
- Bachelor’s degree in a business-related field OR Bachelor’s degree in any subject + one year’s relevant work experience
About the university
Here at Hult, we know that there is more to education than just a piece of paper. This is a story of metamorphosis. Students are looking for life-changing abilities. Graduates who can revolutionize their companies are highly sought after by employers. Businesses that have a global impact are highly sought after by the public. Action is the first step in making any kind of change.
By emphasizing practical skills and attitudes above theoretical knowledge, we aim to empower students to make a difference in their professional lives, their workplaces, and the world at large. This faith in the efficacy of hands-on experience is more than just a theory; it is the driving force behind all we do. What sets Hult apart as the business school for people destined for greatness.
