Bachelor (Hons) - Advertising Design and Communication
- 4 years
- Duration
- 6,500 EUR/year
- Price
- Rolling admission
- Start
- Rolling admission
- Deadline
- Bachelor
- Degree
- Campus
- Format
- Cyprus
- Location
Program description
Advertising is a form of communication that has a close relationship with art and design. The Department of Advertising Design and Communication offers a system that puts academic knowledge into practise through art and design courses. The department is founded on fundamental communication theories and multidisciplinary inventive techniques, while also incorporating new forms of advertising design and communication.
Advertising design is becoming more essential as a form of communication. As a result, our Department approaches multidimensional and variable development processes from an innovative standpoint. With the assistance of experienced academicians as well as marketers from the industry, the Department of Advertising Design and Communication aims to offer our students with knowledge, skills, and competence in the field of advertising design.
Program structure
1st year
- Fundamentals of Communication
- Introduction to Advertising
- Basic Design
- Basic Photography
- Digital Design Concepts
- Academic English I
- History of Communication
- Digital Storytelling
- Fundamentals of Marketing
- Creative Advertising Design
- Computer Graphics and Image
- Academic English II
2nd year
- Theories of Communication
- Creative Advertising Writing
- Digital Media Marketing
- Visual Language and Culture
- Turkish Language I
- Atatürk Principles and History of Revolutions I
- Advertising Photography
- Neuromarketing and Case Studies
- Sociology of Communication
- Innovative Approaches in Communication
- Strategic Media Planning
- Advertising Psychology
- Turkish Language II
- Atatürk Principles and History of Revolutions II
- Corporate Identity and Reputation
- Direct Response Advertising
3rd year
- Research Methods in Social Sciences
- Advertising Strategies
- Advertising Portfolio Design
- Branding Concepts and Case Studies
- Advertising Workshop II
- Copyright and Data Protection
- TV Commercials and Promos
- Creative and Critical Thinking
- Advertising Portfolio Design
- Consumer Behaviours
- Advertising Workshop II
- Data Analysis in Digital Creative Industries
- Interactive Media and Digital Advertising
4th year
- Digital Aesthetics
- Creative Pitching
- Social Media and Advertising
- Marketing Communication
- Advertising Campaign and Agency Management
- Final Project
- Organizational Communication
- Sales Strategies and Techniques
- Interpersonal Relationships and Communication
- Vectorial Drawing
- Illustration
- Graphic Design in Cinema
- Introduction to Matte Painting
- Creative Writing
- Media Law and Ethics
- Creative Industries
Price
- Tuition fee - 6,500 EUR/year
- Registration Fee - 1,000 EUR/year
Requirements for applicants
- High School Diploma + Transcript (translated to English and notarized)
- Portfolio (scan copies of your works related to a programme applying for)
- Scanned copy of your Passport (photo page)
- Minimum IELTS 5.0 or TOEFL 60 (In the absence of such, students will take the language proficiency exam upon arrival. Please note that all our programmes are taught in English)
About the university
Arkin University of Creative Arts and Design (ARUCAD), established in 2017 in North Cyprus, is a specialized art institution that focuses solely on the creative and communicative arts. With a focus on traditional, modern, and contemporary art education and training, and recognizing the inseparable link between theory and practice, ARUCAD aspires to become one of the most prestigious universities in art education by helping its students continuously improve their creative productivity through interdisciplinary and cross-cultural programs.
All aspects of the classroom will promote a culture of respect for the natural world, recycling, health and safety, and cultural, racial, and religious diversity. The "learning while producing, producing while learning" model of education seeks to foster more in-depth creative and critical thinking by bringing together students' real-world experiences, academic studies, and professional work.
Mission
Using the ephemeral aspects of art, design, and communication, ARUCAD seeks to make cultural and intellectual contributions to society while also developing a higher education environment with a creative, egalitarian, and innovative perspective that will satisfy the requirements of the period.
Vision
The vision of ARUCAD is to create a space that is contemporary, innovative, questioning, and production-oriented, bringing together local and international art, design, and communication.
Read more about Arkin University of Creative Arts and Design, North Cyprus
